Privacy Policy - Sovereign Print



Our policy is to be fully compliant with all national and international legislation. With regard to our processes and website design and comply in all aspects with respect to the privacy of our users and also to data protection. The following three acts embrace the legal implications to which we are fully signed up to:

– UK Data Protection Act 1988 (DPA)
– EU Data Protection Directive 1995 (DPD)
– EU General Data Protection Regulation 2018 (GDPR)

Due to the intricacies of the above legislation, we believe our site to be compliant in all aspects of data protection. User privacy, defined within these legislations is also embraced within our legal responsibilities, to which we believe we are fully compliant.
For companies or persons using our site outside of the UK and EU whom may have concerns with respect to the compliance of our website, relative to the country of residence, please contact our data protection officer to discuss any concerns you may have with respect to appropriate legislation within your country of residence.

Why We Collect Information

In order to provide a seamless service to our customers it is essential that we collect the minimum amount of information required to perform such activities. We do collect personal information from users through a variety of means for the following purposes:

Card Payment

As a part of our commercial activities we may need to collect monies owing by a credit or debit card in payment for the services that you have agreed to. Any information is solely and securely passed to our payment processor. We never share any information with a third party. All transactions are conducted to the relevant code of practice for card data users. No payment information is electronically stored.

Mailing Lists

We place strong emphasis on product marketing and produce regular offers and promotions which we make available to many aspects of business. The mailing list has a specific opt out feature which you can control. To opt out of any such mailings, simply click the “unsubscribe from this list” link which is included at the bottom of all our marketing notifications.

Data Protection

It is a legal requirement of HMRC for us to retain accounting information for a minimum of 6 years for audit purposes. Clients with such financial information do not have the right to be deleted in any period prior to the statutory 6 year period. However, in the unlikely event of us holding client information on our system with no financial transactions within this period, they have the right to request the removal of such data at any time.


If you would like to stop all email correspondence from “Sov Print Ltd” please inform us by email or phone. Any email sent or received by “Sov Print Ltd” is strictly confidential and intended solely for the person or organisation to whom it is addressed. It may contain confidential information. If you are not the intended recipient you must not copy, distribute, or use, in any way, any of the contents. If you have received an email in error please notify us immediately. Whilst all reasonable care has been taken to avoid the transmission of viruses and the like, it is the responsibility of the recipient to ensure that the onward transmission, opening or use of this message and any attachments will not adversely affect their systems or data. “Sov Print Ltd” accepts no responsibility in this regard.


Sovereign is committed to protecting your privacy. We value our visitors and endeavour to create an enjoyable and safe shopping experience when visiting our website.

This privacy policy sets out how we use and protect any information that you give when you use this website. We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. We may change this policy from time to time by updating this page.

Information collected by our website

Controlling your personal information

Website Security

An Introduction to cookies

Your consent for cookie deployment by our website.

Cookies used by our website

Actual cookies deployed

How to disable cookies

Information collected by our website

What we collect

For the purpose of making an enquiring or placing an order, our website may collect the following information. Your name and appropriate contact information including email address, address, preferences and interests. Other information relevant to customer surveys and/or offers may also be requested.

What we do with the information collected

We require this information to understand your needs and provide you with more information for the product(s)/service(s) you have requested. Your information may also be stored in a CRM system for Internal record keeping. We may use the information to improve our products and services. We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided. From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes.

If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us.

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen. You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee may be payable. If you would like a copy of the information held on you please write to or email us.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible. We will promptly correct any information found to be incorrect.


Website Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

An introduction to cookies

A cookie is a small data file that is automatically placed onto your computer’s hard drive. Cookie files are created by our website and placed onto your device in order to analyse and influence your preferences or behaviour. Analytical cookies are designed to track your journey and experience on our website – so that we may tailor your experience and gather data. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

The majority of modern web browsers will automatically allow cookies to be placed onto your device. However you can usually modify your browser’s settings in order to prevent any cookies from being placed onto your device. Setting your browser to block cookies may prevent you from taking full advantage of our website.

Cookies deployed by our website:

ensure that functionality operates as intended

remember your choices and preferences during and between visits

allow you to share pages via popular social media networks including Facebook and Twitter

allow you to interact with our website by leaving comments or opinions

post enquiries via online forms

track your visit for statistical analysis, allowing us to improve the usability, speed and security of our website

Cookies are not deployed to:

collect any personal identifiable information (without your express permission)

collect any sensitive information (without your express permission)

pass data to advertising networks

pass personally identifiable data to third parties

pay sales commissions

Upon your first visit to our website, you may have noticed our banner alerting you to the use of cookies by our website. In compliance with the 2011 EU Cookie Law, our website operates on an ‘Implied Consent’ basis. This means that we have assumed that you have ‘opted-in’ for our website to deploy cookies until you choose to deactivate them within your browser settings or via the instructions below. Below you can learn more about the specific cookies deployed by our website, and how they can be disabled. For more information on the EU Cookie Law in the UK, we recommend visiting the Information Commissioner’s Office (ICO) website where you can find the latest information, guidelines and advice on the EU Cookie Law.

Cookies used by our website

Social Network Sharing

We encourage users to share our content and/or like our on profile on the popular Social Media websites Facebook, Twitter, YouTube, Google+ and LinkedIn. In order to make ‘Social Sharing’ accessible, our website utilises widgets either provided directly from the Social Networks and/or via amalgamative widgets from third parties such as AddThis. Cookies and privacy implications from the social networks vary and will be dependent on your nominated privacy settings with each Social Network. Social Sharing buttons will only deploy cookies if you are signed to that respective Social Network at the time of being on our website.

Analytical Tracking

Our website has Google Analytics installed which allows us to track and compile anonymous visitor statistics. The information collected ranges from simple traffic volume to the type of browser you are viewing our website with. This information is valuable to us not just for marketing analysis and quantification, but to improve the usability, security and load speed of our website content. Google Analytics is a popular, secure, flagship webmaster product from Google. The privacy and security of Google Analytics data is a high priority at Google that you can read more about on Google’s Analytics Data Safeguarding page. Google also offer a Google Analytics Opt-out Browser Add-on that will allow you to automatically Opt-out of all websites that track your activity via Google Analytics. No personal information is collected by Google Analytics.

Upon your first visit to our website, you will notice a subtle banner on the page alerting you to the fact that cookies are being placed onto your computer by our website. In order for our website to remember your choice of opting-in, we store a cookie which expires after the set amount of days below (see table).


Our website, either in full or in part, is built on the popular open-source CMS framework – WordPress. WordPress utilises cookies to allow visitors to register, login and comment on our website’s content. If you do not wish to participate in commenting on our website, WordPress will not deploy any cookies onto your device. Cookies will only be created by WordPress if you actively register or comment via the clear forms on our website.

Enquiry Forms

Our website’s visitors can choose to contact us via form(s) on our website. In order to prevent spam enquiries, we protect our forms with anti-spam challenges which ensure the visitor is an actual living person, rather than a computer bot or spider.

Below is a table of information which lists all cookies deployed and used on our website.

Actual cookies deployed

Cookie CategoryCookie NameCookie Description
Cookie ConsentcomplianceCookieThis cookie is set by our website once you have seen and acknowledged our Cookie banner. This cookie will expire and automatically delete itself after [30] days.
Google Analytics (Universal)_gaThe single default cookie for Google Universal Analytics. This sole cookie used by Goole Analytics stores a unique client identifier (Client ID) which is set randomly. This cookie is set to expire after 24 months (2 years) and is refreshed each time you visit our website.
WordPresswp-settings-{time}-[UID]Serveral WP Settings cookies may be set if you log into the website. The number on the end is your individual user ID from the users database table. This is used to customise your view of admin interface, and possibly also the main site interface.
These WordPress session cookies are created if and when you log into WordPress either as an administrator or contributor to the website.
If you choose to submit a discussion/comment to our website, you will be asked to provide certain information about yourself including your name, email and website address.
 devicePixelRatioThis cookie records your device’s pixel ratio. If your screen resolution is a retina or Hi DPI screen, then the website may choose to serve you higher resolution graphics.

How to disable cookies

Most modern browsers allow you to control your cookie settings for all websites that you browse. You can disable cookie deployment completely by editing your browser settings, however in doing this you may be limiting the functionality that is displayed on our website. To learn how to disable cookies on your preferred browser we recommend reading this advice posted by Google.

If you are concerned about cookies tracking your movements on the Internet then you may be concerned about spyware. Spyware is the name given to a particular band of cookies that track personal information about you. There are many antispyware programs that you can use to prevent this from happening. Learn more about antispyware software – You call also disable Google Analytics on all websites by downloading the Google Analytics Opt-out Browser Add-on.

The Data Controller

The data controller for Sov Print Ltd, a UK Private Limited Company, registered under number: 08522934
Sov Print Ltd,
Maple Drive,
Dyffryn Business Park,
South Wales.
CF82 7UA

Privacy Policy Changes and Updates

Due to improvements in our business policies it may be necessary to periodically change our privacy policy to reflect any changes that may be necessary due to such improvements. We will ensure that any such policies will remain compliant with all current legislation and will only notify our customers of any changes that may be relevant to them. You can view the policy at time by viewing this regularly updated page.

First published: 20/11/2014
Updated: 20/12/2021